Behind the Brand
As my life got busier, I increasingly began to turn to over-the-counter solutions to feel better, and it wasn’t until my second pregnancy that I took a longer pause to reassess my overall health.
While quick fixes were easy, I wanted a holistic, natural approach to my long-term wellness. However, I quickly realized in my research that the information was fragmented and convoluted even for people like myself.
NOOCI was born out of my desire to close this knowledge gap, to make a herbal remedies accessible for all so they too can see the powerful part it can play in a sustainable healthy lifestyle. By combining time-honored ingredients, science-backed research, and the latest herbal extraction technology, we’re modernizing TCM for today’s busy lifestyles.
Live Your Best Health
NOOCI (pronounced 'noo-chee', for new energy) is on a mission to make Traditional Chinese Medicine accessible to all. By combining time-honored ingredients, science-backed research, and the latest herbal extraction technology, we're modernizing TCM to easily incorporate into your daily lives.
Responsible
We source from trusted suppliers who have been carefully vetted to meet our ethical and sustainability standards.
Potent
We use advanced extraction and concentration methods to deliver the most potent ingredients for maximum health benefits.
Clean
We are free from chemicals, preservatives, fillers, and artificial flavorings. Always vegan and cruelty-free.
NOOCI Scientific Advisory Board
Dr. Wajahat Mehal
MD, DPhil
Gastroenterologist
Professor, Yale School of Medicine (Gastroenterology)
Dr. Wendy Wong
PhD, BCM
Founder of Dr. Wendy Wong’s Clinic
Honorary Professor, Beijing University of Medicine
Professor Justin Wu
MD
Founding Director of the Hong Kong Institute of Integrative Medicine CUHK
President of the Asian Pacific Society Association of Gastroenterology
Dr. Robin Miller
MD, MHS
Integrative Medicine Specialist
Founder of Triune Integrative Medicine
Jillian Capodice
MS, LAC
NOOCI Scientific Advisory Board
Dr. Wajahat Mehal
MD, DPhil
Gastroenterologist
Professor, Yale School of Medicine (Gastroenterology)
Professor Justin Wu
MD
Founding Director of the Hong Kong Institute of Integrative Medicine CUHK
President of the Asian Pacific Society
Association of Gastroenterology
Dr. Wendy Wong
PhD, BCM
Founder of Dr. Wendy Wong’s Clinic
Honorary Professor, Beijing University
of Medicine
Dr. Robin H Miller
MD, MHS
Integrative Medicine Specialist
Founder of Triune Integrative Medicine
Jillian L. Capodice
MS, LAC
Assistant Professor, Ichan School of Medicine at Mount Sinai
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