The original preventative medicine, TCM is a foundational approach to health, used in China for over 3,000 years. Rooted in Taoism and Confucianism, ancient Chinese scholars determined that mind-body balance is key to optimal wellness, disease prevention, and a better quality of life. TCM restores balance through non-invasive techniques, like herbal medicine and movement or the use of acupuncture.

Today, TCM can be found in over 185 countries and continues to expand its influence as a mainstream alternative medicine practice along with conventional medicine. Read more here.

Most non-TCM herbs are used individually to target specific conditions, such as peppermint for nausea and lavender for stress relief, and one's body constitution and the root causes of symptoms are not always considered.  In contrast, TCM looks into each herb's composition of properties and how they would interact with different body constitutions. Moreover, TCM rarely uses single herbs -- they are usually used in combinations in order to achieve synergistic effects and establish balance in the body.

NOOCI embraces an East-meets-West approach in everything we do, from people and ingredients to principles and techniques. Taking the best of both worlds, we work closely with our TCM practitioners, integrative medical doctors, and scientists to derive our proprietary made-for-women formulas. We also combine TCM herbs with other clinically-backed ingredients to achieve the greatest synergistic effects as they work together to elevate each other. We believe less is more. We only use essential ingredients in our formulas, and they are carefully analyzed using advanced scientific methods to ensure of purity, potency, and efficacy.